Many of our clients are co-creating content with ThinkThru Studio using webcams, iPhones, or their own camera equipment to record the content and then have the ThinkThru studio edit, design, or assemble materials.
This guide outlines some best practices for recording the content yourself and collaborating with the ThinkThru Studio team.
1. Script and/or Outline
If our Studio team has been engaged to produce content for you, you've likely seen our script formats, storyboards, and the number of planning tools we use to bring your production to "life."
If you are submitting materials to us for assembly, it's important that you also share the "goal" and the format of the content you are looking to create.
Remember, often our media team isn't the subject matter expert - so they rely on you and your expertise when building out the content.
Takeaways -
Create an outline, or share the presentation file (if applicable) with your recorded video files. That will help our team understand the intent of the video and the flow that you're trying to achieve.
2. Video Format Guidelines
Generally, our client submit a mix of file types from various recording tools. Here are some guidelines for delivering the best media possible, so that your final product is high-quality.
Frame Rates | Best For |
24 fps | Talking head or interview footage. |
30 fps | Computer screen recordings, software demos, etc. |
60 fps | The minimum required frame rate for anything slow motion. Ideally, you would want 60 - 120 fps for slow-motion results. |
Video File Extensions | .mp4, .mov, .trec, .camproj |
Audio File Extensions | .wav, .mp3 |
Image File Extensions | .png (highest quality) |
Takeaways -
Use standard formats for recording your media. Think about the type of content you want produced and ensure that you capture the content in the highest possible quality from the start.
3. File Naming Conventions
If you have several files (or even multiple cameras) used for a particular project, think about the naming convention you will use.
Imagine someone sending you 100 files with all different names, formats, media types, and a deadline... it's difficult to navigate :)
Here's how we generally like to name our files as a Studio:
[Shot or Name]_Camera #_Take#
So, if we have an interview with 2 cameras, our files are named like this:
Alyssa Interview_Cam 01_Take 001
Alyssa Interview_Cam 02_Take 001
Alyssa Interview_Cam 01_Take 003
Alyssa Interview_Cam 02_Take 003